# Metricool Alternatives 2027: 13 Paid, Free & Open-Source

Source: https://zekaiwork.com/alternatives/metricool/
Prices checked: 2026-11-14 (Zekai Price Ledger)

The best Metricool alternatives in 2027 are Hootsuite (best overall, $99/user/mo billed yearly), Buffer (best free plan) and Postiz (best open source, AGPL-3.0). Metricool itself starts at $20/mo billed yearly. Zekai checked these prices on vendor pages on 14 Nov 2026; 10 more are compared below, including 1 with a free plan and 4 open source.

| Tool | Type | Starting price | Free plan limit | Licence | Best for | Price checked | Links |
|---|---|---|---|---|---|---|---|
| Metricool (the tool being replaced) | — | $20/mo billed yearly | 1 brand, 20 posts a month, 30 days of analytics | — | — | 2026-11-14 | [pricing](https://metricool.com/pricing) |
| Buffer | Free plan + paid | $5/channel/mo billed yearly | 3 channels, 10 scheduled posts per channel, 1 user, 100 ideas | — | Simple per-channel scheduling | 2026-11-14 | [site](https://buffer.com) [pricing](https://buffer.com/pricing) [Zekai page](https://zekaiwork.com/ai-tools/buffer/) |
| Hootsuite | Paid | $99/user/mo billed yearly | No free plan | — | Enterprise inbox and listening | 2026-11-14 | [site](https://www.hootsuite.com) [pricing](https://www.hootsuite.com/plans) [Zekai page](https://zekaiwork.com/ai-tools/hootsuite/) |
| Later | Paid | $18.75/mo billed yearly | No free plan | — | Visual Instagram planning | 2026-11-14 | [site](https://later.com) [pricing](https://later.com/pricing) [Zekai page](https://zekaiwork.com/ai-tools/later/) |
| Publer | Free plan + paid | $4/account/mo billed yearly | 3 social accounts (no X), 10 scheduled posts per account, 25 drafts, 24-hour post history | — | Per-account pricing and RSS | 2026-11-14 | [site](https://publer.com) [pricing](https://publer.com/pricing) [Zekai page](https://zekaiwork.com/ai-tools/publer/) |
| SocialPilot | Paid | $17/mo billed yearly | No free plan | — | Agencies needing client approvals | 2026-11-14 | [site](https://www.socialpilot.co) [pricing](https://www.socialpilot.co/pricing) |
| Agorapulse | Paid | $79/user/mo billed yearly | No free plan | — | Community management inbox | 2026-11-14 | [site](https://www.agorapulse.com) [pricing](https://www.agorapulse.com/pricing) [Zekai page](https://zekaiwork.com/ai-tools/agorapulse/) |
| Sprout Social | Paid | $79/seat/mo billed yearly | No free plan | — | Enterprise reporting and care | 2026-11-14 | [site](https://sproutsocial.com) [pricing](https://sproutsocial.com/pricing) [Zekai page](https://zekaiwork.com/ai-tools/sprout-social/) |
| ContentStudio | Paid | $19/mo billed yearly | No free plan | — | AI content generation focus | 2026-11-14 | [site](https://contentstudio.io) [pricing](https://contentstudio.io/pricing) [Zekai page](https://zekaiwork.com/ai-tools/contentstudio/) |
| Postiz | Open source | $29/mo (hosted) | No limit (self-hosted) | AGPL-3.0 | Self-hosted scheduling and analytics | 2026-11-14 | [site](https://postiz.com) [pricing](https://postiz.com/pricing) [code](https://github.com/gitroomhq/postiz-app) [Zekai page](https://zekaiwork.com/free-open-source/postiz-app/) |
| Mixpost | Open source | $299 one-time (hosted) | No limit (self-hosted) | MIT (Lite edition) | One-time licence with analytics | 2026-11-14 | [site](https://mixpost.app) [pricing](https://mixpost.app/pricing) [code](https://github.com/inovector/mixpost) [Zekai page](https://zekaiwork.com/free-open-source/mixpost/) |
| OpenPost | Open source | Free (self-hosted) | No limit (self-hosted) | AGPL-3.0 | Simple self-hosted publisher |  | [site](https://github.com/getopenpost/openpost) [code](https://github.com/getopenpost/openpost) [Zekai page](https://zekaiwork.com/free-open-source/openpost/) |
| TryPost | Open source | Free (self-hosted) | No limit (self-hosted) | AGPL-3.0 | MCP-ready self-hosted posting |  | [site](https://github.com/trypostit/trypost) [code](https://github.com/trypostit/trypost) [Zekai page](https://zekaiwork.com/free-open-source/trypost/) |
| Socioboard | Open source | Free (self-hosted) | No limit (self-hosted) | GPL-3.0-or-later | Self-hosted analytics and reports |  | [site](https://github.com/socioboard/Socioboard-5.0) [code](https://github.com/socioboard/Socioboard-5.0) [Zekai page](https://zekaiwork.com/free-open-source/socioboard/) |

## How each alternative compares with Metricool

- **Buffer** (Free plan + paid, $5/channel/mo billed yearly, checked 2026-11-14): Bills per channel at $5 billed yearly with unlimited scheduled posts; the free plan connects 3 channels with 10 posts each, but Buffer has no ads analytics or competitor tracking. Switch if you only need scheduling for a few channels and prefer paying per channel. Stay with Metricool if you want ads reporting from Facebook, Google and TikTok and 5 competitor profiles in the free plan.
- **Hootsuite** (Paid, $99/user/mo billed yearly, checked 2026-11-14): Standard is $99 per user a month billed annually for 10 accounts, while Metricool Starter is $20 for up to 5 brands with unlimited publishing and PDF or PPT reports. Switch if your team needs a unified inbox, social listening and approvals under an enterprise contract. Stay with Metricool if you want agency-style reports and brand management for a fraction of per-user pricing.
- **Later** (Paid, $18.75/mo billed yearly, checked 2026-11-14): Starter is $18.75 a month billed yearly for one social set of 8 profiles and 30 posts per profile; Metricool Starter allows unlimited publishing and ads analytics. Switch if your content is visual and Instagram-led and you want Reels audio and a link in bio. Stay with Metricool if you want analytics history without limits and reporting across Facebook, Google and TikTok ads.
- **Publer** (Free plan + paid, $4/account/mo billed yearly, checked 2026-11-14): Professional costs $4 per social account a month billed yearly, with unlimited workspaces and RSS automations; Business at $8 adds competitor analysis and API access. Switch if you want to pay per account and need RSS automation more than ads analytics. Stay with Metricool if you have many accounts per brand and want brand-based pricing with reports.
- **SocialPilot** (Paid, $17/mo billed yearly, checked 2026-11-14): Essentials is $17 a month billed yearly for 5 accounts and 1 user; Premium adds white-label reports and client approvals for 6 users at $85. Switch if you run client accounts and want white-label reports and client approval workflows. Stay with Metricool if you manage up to 10 brands under one plan and want unlimited analytics history.
- **Agorapulse** (Paid, $79/user/mo billed yearly, checked 2026-11-14): Plans start at $79 per user a month billed yearly for 10 profiles with a unified inbox and Google review moderation; Metricool prices by brand count, not by user. Switch if you need community management with assignment, saved replies and review moderation. Stay with Metricool if you want reporting plus scheduling for 5 to 10 brands without per-user charges.
- **Sprout Social** (Paid, $79/seat/mo billed yearly, checked 2026-11-14): Essentials is $79 per seat a month billed yearly for 5 profiles with a 30-day trial and Trellis AI agent credits; no free plan exists. Switch if your team needs enterprise-grade reporting, listening and customer care with per-seat licences. Stay with Metricool if you want a free plan and brand-based plans starting at $20 for up to five brands.
- **ContentStudio** (Paid, $19/mo billed yearly, checked 2026-11-14): Standard at $19 a month billed yearly covers 5 accounts, 1 user and 25,000 AI text credits plus image and video credits; Advanced adds a social inbox and competitor analytics. Switch if AI content generation and an MCP integration are central to your workflow. Stay with Metricool if you want a permanent free plan and multi-brand analytics with ads reports.
- **Postiz** (Open source, $29/mo (hosted), checked 2026-11-14): AGPL-3.0 scheduler with analytics, API, webhooks and AI agent integrations on your server; it lacks Metricool's ads dashboards and competitor benchmarking. Switch if you want your scheduling data on your own server and can run Postgres and Redis. Stay with Metricool if you rely on built-in ads reports and competitor analysis without managing a server.
- **Mixpost** (Open source, $299 one-time (hosted), checked 2026-11-14): Lite is MIT and free with basic analytics for Facebook Pages, Mastodon and X; Pro at $299 one-time adds all networks, an inbox and an AI assistant. Switch if you want a one-time licence and basic analytics on a server you own. Stay with Metricool if you need LinkedIn, Instagram and TikTok analytics without buying a licence.
- **OpenPost** (Open source, Free (self-hosted)): Runs as one Docker container with SQLite and includes image, carousel and video editors; analytics are far thinner than Metricool's competitor and ads reports. Switch if you want the simplest self-hosted scheduler with built-in editors. Stay with Metricool if you need analytics history, competitor tracking and ads reports.
- **TryPost** (Open source, Free (self-hosted)): AGPL-3.0 Laravel scheduler with an MCP server and REST API for AI agents; at about 860 stars it has no equivalent of Metricool's reporting or ads dashboards. Switch if you want agent-driven posting over MCP on your own PHP server. Stay with Metricool if you need mature reporting and vendor support for client work.
- **Socioboard** (Open source, Free (self-hosted)): GPL-3.0 platform focused on analytics and reporting across nine networks; last release January 2024, and it needs Node.js, PHP, MongoDB and MySQL. Switch if you want a self-hosted analytics and reporting suite and can run several services. Stay with Metricool if you want regular releases and ads reporting from Meta, Google and TikTok.

## Open-source options in detail

- **Postiz** (https://github.com/gitroomhq/postiz-app): Licence: AGPL-3.0; Commercial use: Yes; AGPL-3.0 means sharing changes if you run it as a service.; Runs on: Docker host with Postgres, Redis and media storage.; Setup: moderate: Docker plus a developer app and keys for each network.; Last commit: 2026-11-14; Last release: 2026-11-13; GitHub stars: 41,600 (2026-11-14)
- **Mixpost** (https://github.com/inovector/mixpost): Licence: MIT (Lite edition); Commercial use: Yes for Lite (MIT); Pro and Enterprise need paid licences.; Runs on: A PHP or Docker server with a public domain.; Setup: moderate: Laravel app needing a web server, database and domain.; Last commit: 2026-03-16; Last release: 2026-03-16; GitHub stars: 3,900 (2026-11-14)
- **OpenPost** (https://github.com/getopenpost/openpost): Licence: AGPL-3.0; Commercial use: Yes; AGPL-3.0 means sharing changes if you run it as a service.; Runs on: Docker Compose; the default setup is one container with SQLite.; Setup: moderate: One Docker container, but each network needs its own developer app.; Last commit: 2026-11-14; Last release: 2026-11-13; GitHub stars: 913 (2026-11-14)
- **TryPost** (https://github.com/trypostit/trypost): Licence: AGPL-3.0; Commercial use: Yes; AGPL-3.0 means sharing changes if you run it as a service.; Runs on: A web server running PHP 8.2 or newer with Laravel.; Setup: moderate: Laravel app with queue workers and per-network developer keys.; Last commit: 2026-11-13; Last release: 2026-11-01; GitHub stars: 863 (2026-11-14)
- **Socioboard** (https://github.com/socioboard/Socioboard-5.0): Licence: GPL-3.0-or-later; Commercial use: Yes; GPL-3.0 means sharing source if you distribute modified versions.; Runs on: Server with Node.js, PHP front end, MongoDB, MySQL and PM2.; Setup: hard: Several services (Node, PHP, MongoDB, MySQL) to install and keep running.; Last commit: 2026-08-17; Last release: 2024-01-16; GitHub stars: 1,500 (2026-11-14)

## Questions

### What is the best alternative to Metricool in 2027?
Hootsuite is the best overall Metricool alternative on this page ($99/user/mo billed yearly). For no cost, Buffer has a free plan (3 channels, 10 scheduled posts per channel, 1 user, 100 ideas). To self-host, Postiz is open source (AGPL-3.0).

### Is there a free version of Metricool?
Yes. Metricool has a free plan: 1 brand, 20 posts a month, 30 days of analytics. Paid plans start at $20/mo billed yearly, checked on 14 Nov 2026.

### Is there a 100% free alternative to Metricool?
Yes. Postiz, Mixpost, OpenPost, TryPost, Socioboard are open source and free to self-host. Buffer, Publer have a free plan with limits, shown in the table.

### What is cheaper than Metricool?
Publer starts at $4/account/mo billed yearly, against $20/mo billed yearly for Metricool, as listed on each vendor's pricing page on 14 Nov 2026.

### How much do Metricool alternatives cost for a team of 5?
If each of 5 people buys the entry paid plan, at the prices Zekai checked on 14 Nov 2026, the monthly cost is Publer $20/mo, Buffer $25/mo, SocialPilot $85/mo, against Metricool $100/mo for Metricool. Team and business plans can cost more per seat. The Zekai Cost Finder on this page recalculates for any team size.

### Which is better, Hootsuite or Metricool?
Standard is $99 per user a month billed annually for 10 accounts, while Metricool Starter is $20 for up to 5 brands with unlimited publishing and PDF or PPT reports. Choose Hootsuite if your team needs a unified inbox, social listening and approvals under an enterprise contract. Stay with Metricool if you want agency-style reports and brand management for a fraction of per-user pricing.

### Why are people leaving Metricool?
The documented reasons are: Metricool's Premium page (published 2026-01-27, modified 2026-07-09) lists prices on annual billing and puts Twitter/X behind an add-on on every plan, with LinkedIn excluded from the free plan (9 Jul 2026); Pricing page: the free plan keeps 30 days of analytics and 20 posts a month; unlimited history and unlimited publishing start on Starter at $25 monthly ($20 billed yearly) (14 Nov 2026). Each is sourced in the section above.

### What are the best Metricool alternatives?
Buffer and Publer for simple scheduling, SocialPilot for client approvals, Hootsuite or Sprout Social for enterprise teams, and Postiz if you want to self-host.

## Related on Zekai

- [Buffer alternatives](https://zekaiwork.com/alternatives/buffer/)
- [Hootsuite alternatives](https://zekaiwork.com/alternatives/hootsuite/)
- [Later alternatives](https://zekaiwork.com/alternatives/later/)
- [Sprout Social alternatives](https://zekaiwork.com/alternatives/sprout-social/)
- [Taplio alternatives](https://zekaiwork.com/alternatives/taplio/)
- [AI for Marketing & Content Creation](https://zekaiwork.com/professions/ai-marketing-content-creation-automation/)

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Live table, team cost finder and price alerts: https://zekaiwork.com/alternatives/metricool/
