📖 Today’s lesson
Lesson 8: Research assistants that cite — and sometimes invent.
Search-connected AI compresses competitive research into minutes — as a starting map, never a boardroom fact. Verify claims against the actual competitor sites before any deck sees them.
Why this matters: Competitive awareness decays weekly and refreshing it manually never makes the sprint. A cited teardown in five minutes — verified by you — keeps positioning decisions grounded in the market as it is, not as you remember it.