📖 Today’s lesson
Lesson 25: The adversarial consult.
Confirmation bias peaks the week before launch — everyone involved wants it to work. Commanding the model to attack the campaign is the cheapest pre-mortem in marketing.
Why this matters: The screenshot that ratios your brand was preventable — someone just had to ask “how does this read to someone having a bad day?” The model asks with zero politics and zero investment in the answer being yes.