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🏠 Day 17 of 30 · Week 3 · Judgment
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Neighbourhood Research, Honestly

Build a neighbourhood brief that steers nobody.

✦ Describe an area without steering✦ Verifiable facts only✦ What to hand over instead
⏱️ 5 minutes🧰 Today’s instrument: Claude📚 Positioning without steering

📖 Today’s lesson

Lesson 17: Some questions you answer with sources, not opinions.

A model will happily tell you a neighbourhood is "safe", "family-friendly" or "up and coming". Every one of those is an opinion that a court could read as steering.

Why this matters: "What's the neighbourhood like?" is the most common question you get and the most dangerous one to answer freely. The professional move is to answer with verifiable, published facts — and to hand clients the sources so they draw their own conclusions.