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Turn one long marketing video into a dozen viral social media clips, 10x faster and ready to post.

AI finds the best moments, reframes for mobile, adds captions, and schedules posts to all platforms.

DifferentiatorClipAnything technology processes any video genre, not just talking heads.
ProofUsed by 16M+ creators; case studies show 2x views and increased watch time.
Try Opus Clip
Free Plan
Free plan verified · free AI tools for Marketers
8.9 Zekai
Scale Video Content Fast
AI for Marketing & Content Creation
Ease of Use
9.2
Accuracy
8.5
Value
8.2
Time Saving
9.5
16M+Users
8.9/10Zekai Score
AI ClippingAI CaptionsSocial SchedulerBrand KitsTeam Workspace
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Zekai Verdict

What is it?
Opus Clip is an AI video repurposing tool for marketing and content teams.
Best for
Marketing teams and agencies looking to scale short-form video production from existing long-form content without…
Not ideal for
Free-forever plan is limited in processing minutes
Price
Free plan
Zekai Score
8.9/10
Hand-scored by Zekai

Top AI for Marketing & Content Creation picks

See all 110 AI tools for Marketers →
⚡ Quick answer

For marketing and content creation, Opus Clip is a leading AI tool for repurposing long-form video into multiple, social-ready short clips. It uses AI to identify viral moments, automatically reframe shots for mobile, add dynamic captions, and even schedule posts, which is proven to help marketers scale content production by 10x and increase audience engagement.

CategoryAI Video Editing
Best ForMarketers scaling short-form video from existing content.
Price From$15/mo
FreeFree-forever plan and 7-day Pro trial.
DifferentiatorClipAnything technology processes any video genre, not just talking heads.
ProofUsed by 16M+ creators; case studies show 2x views and increased watch time.
Rating8.9/10
📖 About Opus Clip

Opus Clip is an AI video repurposing tool for marketing and content teams. It automatically analyzes long-form videos, such as webinars or interviews, and generates multiple short, engaging clips formatted for social media, aiming to make content production 10x faster.

How It Works

Your workflow, automated

1
Upload or Link Video
Paste a link from YouTube, Google Drive, Zoom, or upload a video file directly.
2
AI Analyzes & Creates Clips
Opus Clip's AI identifies engaging moments, reframes them for vertical, adds captions, and scores them for virality.
3
Review, Edit & Schedule
Review the AI-generated clips, make minor edits in the editor, and schedule them to post directly to your social platforms.
Ready to automate your workflow with Opus Clip?
Try Opus Clip →
Real Impact

Before & After

❌ Before

Manually scrubbing hours of video to find usable clips.

4-5 hours per video
✅ After

Automatically receive a dozen social-ready clips in minutes.

10 minutes per video
Prompt Templates

Try it with these prompts

Copy any prompt and paste it directly into the tool.

Generate Viral Clips from Long Video

Take a long video link and generate 10 viral short clips. Focus on key moments and engaging dialogue. Ensure clips are suitable for platforms like TikTok and Instagram Reels. [Paste Video Link Here]

Create Branded Short Clips

Transform a long video into short, shareable clips. Apply custom brand templates including font, color, and logo. Automatically reframe videos for different aspect ratios. [Paste Video Link Here]

Automate Video Clipping Workflow

Use the API to integrate OpusClip with your CMS. Automate the process of turning long-form content into short clips for consistent social media posting. [Specify CMS/Tool for Integration]

AI Prompts

Prompts for Marketers

Prompt 01 Generate an SEO Content Brief with Surfer SEO
1. **Enter Keyword:** Input your primary target keyword (e.g., "ai in advertising"). 2. **Create Content Editor:** Surfer analyzes the top SERPs. 3. **Review Outline:** Examine the recommended headings, questions, and terms. 4. **Custom…
Prompt 02 Prompt Example: Creating a Content Brief
Act as a senior content strategist. Create a comprehensive content brief for a 1,500-word blog post targeting the primary keyword "best project management software for small business". The target audience is non-technical small business ow…
Prompt 03 Prompt for an SEO Content Brief
Act as a Senior Content Strategist. I am writing a blog post targeting the primary keyword "[[primary keyword]]". My target audience is [[describe audience]]. The top 3 ranking competitors are [[URL 1]], [[URL 2]], and [[URL 3]]. Create a c…
See all 12 AI prompts for Marketers →
Social Proof

Trusted by 16M+

16M+ professionals using this tool
Ease of Use
9.2
Accuracy
8.5
Value
8.2
Time Saving
9.5

"This has completely changed our content calendar. We now get a week's worth of high-quality shorts from a single webinar. The time savings are unreal."

Sarah T., Social Media Manager · June 2026

"We've scaled our video editing service for clients without adding headcount. The team workspace and brand templates are essential for managing multiple accounts."

David L., Agency Owner · May 2026

"It's incredibly fast for generating initial ideas, but the AI's 'viral' picks can be hit-or-miss. We still have to manually review and sometimes re-edit about half the clips to fit our strategic narrative."

Maria K., Content Strategist · June 2026

"The auto-reframing and animated captions are top-notch. Our clips look professional and are perfectly formatted for TikTok and Reels with almost zero effort."

Chen W., Digital Marketer · April 2026
16M+ professionals are already using this tool.
Start Free Today →
Connects With

Works with your existing stack

Zapier
Setup complexity: Easy
Opus Clip is an AI video repurposing tool for marketing and content teams. It automatically analyzes long-form videos, such as webinars or interviews, and generates multiple short, engaging clips formatted for social media, aiming to make content production 10x faster.
Comparison

How it compares

Opus Clip vs. Vidyo.ai: Both tools excel at turning long videos into social shorts. Choose Opus Clip for its superior 'ClipAnything' technology that handles diverse content like vlogs or sports, not just podcasts, and its integrated social scheduler for a complete publish workflow. Opt for Vidyo.ai if your primary need is speed for talking-head content and you prefer its specific template styles. Opus Clip's broader feature set, including AI B-roll and team workspaces, makes it a more comprehensive solution for marketing teams managing varied video assets.

The decision

Is it worth it?

Built for
Social media managers, content marketers, digital marketing agencies, and brand managers who use video to drive engagement and leads.
Effort to adopt
Easy
Compliance
Compliance posture not publicly documented — verify with vendor.
Who It's For

Why Marketing & Content Creation choose this tool

🎯
Built for
Marketing teams and agencies looking to scale short-form video production from existing long-form content without hiring dedicated video editors.
In-Depth Overview
For marketers, Opus Clip eliminates the bottleneck of manual video editing. Instead of spending hours scrubbing through a webinar for usable soundbites, you simply provide a link. Its 'ClipAnything' AI is a key differentiator, processing not just talking-head interviews but also vlogs, product demos, and other complex visual content that competitor tools struggle with. The AI doesn't just cut; it analyzes content against social trends to predict virality, adds dynamic animated captions, and automatically reframes shots to keep the subject centered on a vertical screen. For marketing teams, the value extends into workflow. Brand templates ensure every clip is on-brand with correct logos and colors. Team workspaces facilitate collaboration, while the built-in social scheduler closes the loop from creation to publication. Agencies can leverage this to scale client services, with Opus Clip claiming it can save a business up to $2,700 per month in editing costs. The available API also allows for integration into custom content management systems, solidifying its role as a scalable marketing automation tool.

Key Use Cases

📈
Repurpose Webinars into Daily LinkedIn Clips
Social Media Manager
Take a 1-hour product webinar and use Opus Clip to generate 15 short, engaging clips. Use the scheduler to post one clip daily for three weeks, driving consistent traffic.
Up to 2x higher view counts
🏢
Scale Client Video Output Profitably
Marketing Agency
Use team workspaces to manage multiple client accounts. Onboard a new client and immediately repurpose their back-catalog of interviews, saving significant editing costs.
Claimed $2,700/mo savings
📣
Maintain Brand Consistency Across Video Shorts
Brand Marketer
Set up a brand template with the company's official font, colors, and logo. Every clip generated automatically adheres to brand guidelines for a cohesive look on TikTok and Reels.
Consistent brand presentation
✓ Pros
Processes any video type, not just talking-head podcasts
Automates reframing, captioning, and B-roll
Team workspaces facilitate collaborative projects
Directly schedules posts to social platforms
API available for custom workflow integration
· Cons
Free-forever plan is limited in processing minutes
AI's choice of 'viral' clips can be subjective and require review
Clip quality is dependent on the source video's quality
Advanced edits require exporting to professional software
⚡ Editorial Verdict

Opus Clip is a powerful accelerator for any video-heavy content strategy, turning dormant long-form assets into a steady stream of social content. Its ability to automate the entire clipping and formatting process is a massive time-saver. The main trade-off is ceding some creative control; while the editor allows tweaks, the AI's clip selections may require manual review to perfectly align with specific campaign messaging.

Questions & Answers

Frequently asked questions

How does OpusClip's AI work for marketing content?

+
OpusClip uses AI and big data to analyze your video against current social media trends. It identifies the most engaging moments, reformats them into short clips, adds dynamic captions, and polishes them to be attention-grabbing for social platforms.

Can OpusClip handle more than just podcast-style videos?

+
Yes. Its 'ClipAnything' model is designed to work with any video type, including vlogs, sports, product demos, and interviews, by understanding visual, audio, and sentiment cues.

Is OpusClip free for a marketing team to try?

+
Yes. OpusClip offers a 7-day free trial of its Pro Plan, which includes 90 minutes of processing time. After the trial, you can move to a paid plan or use the free-forever plan which provides 60 minutes per month.

Which languages does OpusClip support for captions?

+
OpusClip supports over 20 languages for transcription and captions, including English, German, Spanish, French, Portuguese, Japanese, Korean, and many others.

What is the best AI tool for creating marketing shorts from long videos?

+
Opus Clip is a top contender, designed specifically for turning long-form marketing content like webinars and interviews into multiple, viral-ready short clips. Its AI analyzes for virality, auto-reframes for mobile, and adds captions, drastically speeding up content production.

How can my agency scale video content production without hiring more editors?

+
Tools like Opus Clip allow agencies to scale video production by automating the most time-consuming tasks. It can turn a single long video from a client into a dozen social media assets in minutes, complete with branding and captions, which can save thousands per month in editing costs.

Last reviewed:

Plans & Pricing

Start today

🔥
Limited Deal: Save up to 60% with annual billing
Free
$0
Free forever plan with 60 credits per month, up to 1080p rendered clips, AI captions, auto reframe, but has watermark and no editing. | free trial
Get Started Free

Prices and features are updated regularly but can change at any time — always confirm on the official website. Some links on this page are affiliate links.

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Free guide

Take it with you

Getting Started with Opus Clip: From Long-Form to Viral Shorts
  • Understanding the Power of Video Repurposing for Marketing
  • Key Features: ClipAnything, AI Captions, and Social Scheduler
  • Setting Up Your Brand Kit for Consistent Branding
  • Analyzing AI-Generated Clips and Virality Scores
  • Best Practices for Editing and Refining Your Shorts
+4 more steps inside the guide
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AI Directory

About Opus Clip

Full Description

Opus Clip is an AI video repurposing tool for marketing and content teams. It automatically analyzes long-form videos, such as webinars or interviews, and generates multiple short, engaging clips formatted for social media, aiming to make content production 10x faster.

Editorial Verdict

Opus Clip is a powerful accelerator for any video-heavy content strategy, turning dormant long-form assets into a steady stream of social content. Its ability to automate the entire clipping and formatting process is a massive time-saver. The main trade-off is ceding some creative control; while the editor allows tweaks, the AI's clip selections may require manual review to perfectly align with specific campaign messaging.

Last reviewed:
Disclaimer
Zekai is an independent AI tools directory. We are not affiliated with, endorsed by, or officially connected to Opus Clip unless clearly stated. All product names, logos, and brands are the property of their respective owners and are used for identification purposes only. The information on this page — including pricing, features, and availability — is general information, may have changed since our last review, and is not professional advice. Zekai Scores and verdicts are our editorial opinion. Some outbound links are affiliate links that may earn us a commission at no extra cost to you. Spotted outdated or incorrect information? Request a correction →
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