AI Prompts for Marketers

1. **Enter Keyword:** Input your primary target keyword (e.g., "ai in advertising"). 2. **Create Content Editor:** Surfer analyzes the top SERPs. 3. **Review Outline:** Examine the recommended headings, questions, and terms. 4. **Customize Brief:** Add your brand's unique angle, internal links to include, and target audience notes. 5. **Share with Writer:** Export the brief as a shareable link for your writer (human or AI).

Act as a senior content strategist. Create a comprehensive content brief for a 1,500-word blog post targeting the primary keyword "best project management software for small business". The target audience is non-technical small business owners (1-10 employees) who are overwhelmed by their current manual processes. Their pain point is disorganization and missed deadlines. The article's goal is to drive sign-ups for a free trial of our product, "TaskMaster." The brief must include: 1. A specific H1 title. 2. Meta description (under 155 characters). 3. A list of 5-7 required H2 subheadings. 4. A list of at least 10 semantic keywords to include naturally (e.g., "task tracking," "team collaboration," "gantt chart," "affordable"). 5. A clear call-to-action to mention "TaskMaster" as the #1 solution and link to our trial page.

Act as a Senior Content Strategist. I am writing a blog post targeting the primary keyword "[[primary keyword]]". My target audience is [[describe audience]]. The top 3 ranking competitors are [[URL 1]], [[URL 2]], and [[URL 3]]. Create a comprehensive content brief that includes: - A primary H1 title and 3 alternative H1s. - A meta title (under 60 chars) and meta description (under 155 chars). - A recommended article structure with H2s and H3s. Incorporate a "People Also Ask" section based on common questions. - A list of at least 15 semantically related LSI keywords to include. - A target word count based on the average of the top 3 competitors. - A suggested internal linking strategy, mentioning 3-5 potential related topics we might have on our blog.

Act as a Senior Performance Marketer specializing in direct response copy. I am creating a [[Google Ads / Facebook Ads]] campaign for my product: [[product name and a 1-2 sentence description]]. The target audience is [[describe audience]]. The key benefit we want to highlight is [[single key benefit]]. Our offer is [[e.g., 20% off, free trial]]. Generate the following assets: - 5 headlines under 30 characters. - 5 headlines under 90 characters. - 5 ad descriptions under 90 characters. - For each, create a version that is benefit-driven, one that uses a surprising statistic, and one that asks a question.

Act as a Market Research Analyst. Create a detailed customer persona for our product, a [[product description]]. Our target customer is roughly [give a 1-2 sentence description, e.g., a project manager at a mid-sized tech company]. Build out the persona with the following sections: - **Demographics:** Name, Age, Role, Salary Range. - **Goals:** What are their primary professional goals? - **Pain Points:** What challenges do they face in their role that our product can solve? - **Watering Holes:** Where do they get their information? (e.g., specific blogs, subreddits, influencers, newsletters). - **A "Day in the Life" narrative.** - **A quote that summarizes their main motivation.**

Create a blog post outline about the benefits of content marketing for B2B SaaS companies. Include sections on SEO, lead generation, and brand authority. The tone should be professional and authoritative." **The Nuance:** The prompt itself is an idea and not copyrightable. The raw, unedited outline generated by the AI is also not copyrightable. However, if your team takes that outline, rewrites the section headers, adds unique sub-bullets, and maps specific examples to each point, that *new, modified outline* contains sufficient human authorship and is protectable.

Act as a senior content strategist. I am writing a blog post for an audience of [[Your Audience - e.g., small business owners]]. The topic is "[[Your Topic - e.g., how to use email marketing]]". The primary goal of this post is to [[Your Goal - e.g., drive sign-ups for our webinar]]. Create a comprehensive content brief that includes: 1. A primary keyword and 3-5 secondary keywords. 2. A proposed H1 title and meta description (<155 characters). 3. A detailed, hierarchical outline with H2s and H3s. 4. A list of 5-7 questions the article must answer to be truly helpful for the reader. 5. A call-to-action to place at the end of the article.

Act as a marketing compliance officer specializing in FTC regulations. I need three ad copy concepts for [[product name]], a [[product category]] for [[target audience]]. For each concept, provide a headline, body copy, and a call to action. Most importantly, for each concept, include a "Compliance Check" section that identifies any potential FTC-related risks (e.g., unsubstantiated claims, need for disclosure) and suggests specific language to mitigate that risk, citing principles from the FTC's Endorsement Guides and rules against deceptive practices.

Act as a senior content strategist for a B2B SaaS company targeting marketing managers. Your tone is expert, direct, and practical. Based on the following outline, write a 1,200-word blog post. For each section, incorporate the specified key terms naturally. Add a 1-2 sentence transition between each H2 section. The goal is a first draft that our human editor can refine with specific examples and data. **Article Title:** How to Build a Content Marketing Flywheel **H2: What is a Content Flywheel?** *(Key Terms: customer acquisition, self-sustaining, momentum, inbound marketing)* **H2: Step 1: Identify Your Core Topic** *(Key Terms: topical authority, customer pain points, keyword research, core business value)* **H2: Step 2: Create Pillar Content** *(Key Terms: comprehensive guide, long-form content, evergreen, multiple formats)* **H2: Step 3: Atomize and Distribute** *(Key Terms: content repurposing, social media, email newsletter, video clips, micro-content)*

Act as an expert SEO content strategist. I am writing a blog post targeting the keyword "[[Your Keyword from Ahrefs]]". My primary competitors are: - [[URL 1 from Ahrefs]] - [[URL 2 from Ahrefs]] - [[URL 3 from Ahrefs]] Based on their titles and structures, the search intent appears to be [[Informational/Commercial/Navigational]]. Generate a comprehensive, SEO-optimized outline for my article. The outline should include a compelling H1, multiple H2s and H3s that cover the topic exhaustively, and address key questions a searcher might have. Ensure the structure is logical and flows well for the reader.

Act as an expert SEO content strategist. Your task is to create a comprehensive, SEO-optimized blog post outline for the primary keyword "[[PRIMARY KEYWORD]]". 1. Analyze the likely search intent for this keyword. 2. Based on that intent, create a logical H2 and H3 structure for a long-form blog post (at least 2,500 words). 3. Include a direct answer for a featured snippet at the top. 4. Incorporate related questions and long-tail keywords naturally into the headings. 5. Suggest where to place specific elements like comparison tables, statistics, and expert quotes. Primary Keyword: "how to use ai for writing blog posts

Act as a senior staff writer for a professional AI tools directory. Your audience is marketing managers who are skilled but time-poor. You are writing one section (H2) of a larger blog post titled "How to Use AI for Writing Blog Posts." Your task is to write a ~400-word section for the H2: "Same Prompt, Four Tools: A Real-World Comparison" **Instructions:** 1. Start by explaining that the prompt is more important than the tool, but that different tools produce noticeably different results in terms of style, structure, and nuance. 2. Introduce the four tools being compared: ChatGPT, Claude, Jasper, and Copy.ai. 3. For each tool, provide a 1-2 sentence summary of its general strength (e.g., ChatGPT as the versatile all-rounder, Claude's strength in long-form and nuanced prose, Jasper's focus on marketing templates, Copy.ai's strength in sales-focused copy and workflows). 4. Conclude by stating that the following sections will show the raw, unedited output from each tool for the same prompt, so the reader can judge the differences for themselves. 5. Maintain a direct, practical, and slightly skeptical tone. Avoid marketing hype. 6. Do not use the following phrases: "in the digital age," "game-changer," "unlock the potential," "fast-paced world.