AI for Lead Generation & Sales Prospecting

11x

Deploy AI digital workers to automate prospecting, multi-channel outreach, and lead qualification 24/7.

Power your pipeline with AI SDRs and Phone Agents that autonomously manage top-of-funnel activities, booking qualified meetings for your team.

Best forScaling sales pipeline with autonomous AI agents.

DifferentiatorAI 'Digital Workers' that autonomously manage the full sales cycle.

ProofBacked by $70M+ from a16z and Benchmark; case studies show 5x more qualified meetings.

Explore 11x

Pricing on request

9.2 Zekai

Autonomous Sales Engine

AI for Lead Generation & Sales Prospecting

Ease of Use

8.2

Accuracy

9.5

Value

9.4

Time Saving

9.7

AI SDRLead NurturingOutbound AutomationAI PersonalizationPhone Agent

📊 Independently tested and scored. How we score →

✍️ Reviewed by Zekai Editorial Team · Updated August 7, 2026

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⚡ Quick answer

For sales teams looking to automate their entire go-to-market motion, 11x is a leading AI platform. It deploys 'digital workers' like Alice (an AI SDR) and Julian (an AI Phone Agent) to handle prospecting, research, personalized multi-channel outreach, and lead qualification 24/7. With SOC-2 compliance and proven results like a 5x increase in qualified meetings, it's a powerful choice for scaling pipeline without scaling headcount.

CategoryAI Sales Automation

Best ForScaling sales pipeline with autonomous AI agents.

Price FromPricing on request

FreeNo

DifferentiatorAI 'Digital Workers' that autonomously manage the full sales cycle.

ProofBacked by $70M+ from a16z and Benchmark; case studies show 5x more qualified meetings.

Rating4.6/5

📖 About 11x

11x is an AI growth platform that provides sales and revenue teams with 'digital workers' to automate the entire go-to-market pipeline. Its AI agents, Alice and Julian, handle everything from prospecting and deep research to personalized multi-channel outreach and inbound call handling, aiming to scale pipeline faster than hiring.

How It Works

Your workflow, automated

Define Your Campaign

Specify your Ideal Customer Profile (ICP) and value proposition. The platform filters millions of signals across 50+ data sources to surface the right buyers.

Deploy AI Digital Workers

Activate Alice (AI SDR) and Julian (AI Phone Agent) to research prospects, personalize messaging, and execute multi-channel sequences autonomously.

Receive Qualified Meetings

Your sales team's calendar fills with qualified meetings. They can focus on high-value conversations and closing deals while the AI handles the entire top-of-funnel.

Ready to automate your workflow with 11x?

Explore 11x →

Real Impact

Before & After

❌ Before

SDRs spend 80% of their day on manual prospecting and generic outreach.

Low reply rates, high SDR burnout

✅ After

AI digital workers autonomously generate qualified pipeline 24/7.

5x more qualified meetings

Prompt Templates

Try it with these prompts

Copy any prompt and paste it directly into the tool.

Generate personalized outreach for prospects

Create a personalized outreach message for a prospect in the [Industry] sector. Focus on their recent [Achievement/News] and how our [Product/Service] can help them achieve [Specific Goal]. Keep the tone [Professional/Ca…

Automate follow-up cadences

Draft a sequence of follow-up messages for a prospect who has shown interest in [Product/Service]. The first message should reference [Previous Interaction]. Subsequent messages should highlight [Benefit 1] and [Benefit …

Summarize prospect research for SDRs

Provide a concise summary of key information for a prospect at [Company Name]. Include their role, recent company news, and potential pain points related to [Area of Pain]. Suggest how our solution can address these issu…

Social Proof

Trusted by professionals

Ease of Use

8.2

Accuracy

9.5

Value

9.4

Time Saving

9.7

"Alice turned outbound into inbound for our team, and Julian helped us focus on qualified demos with full context. We’re now converting over 50% of demos to subscriptions."

Mark D., Chief Revenue Operations Officer · June 2026

"11x is a really powerful tool and has smashed our targets. You would need 40 BDRs to achieve what I can do with a click of a button."

Kirsten B., Revenue Operations Lead · May 2026

"It required significant collaboration to get the output right, as we were building and experimenting together. But their team was a committed partner, and the quality is now incredibly impressive."

Zoë M., Director of RevOps Technology · April 2026

"We evaluated twelve solutions and 11x was the only one with real AI personalization. Since putting Alice on autopilot, we've increased qualified meetings 5x."

Russell T., Chief Executive Officer · March 2026

See Plans & Pricing →

Connects With

Works with your existing stack

CRM Integration Slack Integration G2 Integration API

Setup complexity: Advanced

Comparison

How it compares

While both 11x and Artisan AI deploy AI agents to automate BDR tasks, the choice depends on your scope. Artisan focuses heavily on crafting hyper-personalized outbound campaigns. 11x positions itself as a more comprehensive GTM platform, integrating both outbound (Alice) and inbound/phone (Julian) digital workers to manage the entire pipeline. Choose 11x if you need to consolidate your tech stack and automate inbound qualification and calling in addition to outbound outreach. Opt for Artisan if your primary goal is a best-in-class AI agent for outbound prospecting only.

The decision

Is it worth it?

Return on investment

By automating the work equivalent to multiple SDRs and consolidating over 20 GTM tools, 11x delivers its ROI by scaling qualified pipeline far more efficiently than hiring.

Built for

Sales Development Reps (SDRs), Sales Leaders, Marketing & Growth Managers, and Revenue Operations (RevOps) professionals at growth-stage and enterprise companies.

Effort to adopt

Advanced

Compliance

The platform is SOC-2 compliant and features end-to-end encryption of all customer data.

Who It's For

Why Lead Generation & Sales Prospecting choose this tool

🎯

Built for

It is best for sales organizations aiming to automate their entire top-of-funnel process, from lead generation and research to multi-channel outreach and qualification, using autonomous AI agents.

In-Depth Overview

For sales and RevOps leaders, 11x isn't just another automation tool; it's a deployable AI workforce. The platform is built around two digital workers: Alice, an AI SDR for outbound prospecting, and Julian, an AI Phone Agent for inbound qualification and calls. This approach moves beyond simple task automation to executing complex sales workflows autonomously. The platform's strength lies in its ability to conduct deep research on prospects and generate hyper-personalized outreach without templates, which clients claim has achieved reply rates of 9.7%. Backed by over $70M from top investors like a16z and Benchmark, 11x is built for scale. Case studies show dramatic results, such as a 5x increase in qualified meetings and one user achieving the output of 40 BDRs. By integrating prospecting, research, multi-channel engagement (email, phone, social), and inbound handling, it allows teams to consolidate what would otherwise be 20+ separate tools into a single, unified engine that operates 24/7.

Key Use Cases

📈

Scale pipeline faster than you can hire new SDRs

Sales Leader

Deploy Alice, the AI SDR, to automate prospecting, research, and personalized multi-channel outreach. Free up your human team to focus solely on closing qualified meetings booked by the AI.

5x increase in qualified meetings booked

✓ Pros

Automates the full top-of-funnel sales cycle, from prospecting to qualification.

Scales pipeline 24/7 with 'digital workers', reducing reliance on headcount.

AI-driven personalization avoids generic templates, boosting reply rates.

Consolidates 20+ GTM tools into a single, unified platform.

Strong venture backing ($70M+) and SOC-2 compliance for enterprise trust.

· Cons

No public pricing or self-serve option; requires a live demo to get started.

Likely significant cost, making it less accessible for small businesses.

As a comprehensive platform, it may have a steeper learning curve than point solutions.

⚡ Editorial Verdict

11x presents a compelling vision for the future of sales with its 'digital worker' concept, offering a truly comprehensive platform that automates far more than simple outreach. The main trade-off is its enterprise focus; with no public pricing and a demo-required sales process, it represents a significant strategic investment rather than a plug-and-play tool for smaller teams.

See all Lead Generation & Sales Prospecting AI tools → Browse the AI Directory →

Questions & Answers

Frequently asked questions

What are the 'digital workers' Alice and Julian in 11x?

Alice is an AI Sales Development Representative (SDR) that automates outbound prospecting, research, and multi-channel outreach. Julian is an AI Phone Agent that handles inbound lead qualification and customer calls with natural, human-like conversation.

How does 11x personalize outreach?

11x uses its AI to conduct deep research on each prospect, analyzing company news, tech stack, personnel changes, and other signals. It then crafts unique, personalized messages for each individual, avoiding generic templates to increase engagement and reply rates.

Is 11x suitable for small sales teams?

11x is primarily designed for growth-stage and enterprise companies looking to scale their GTM operations. As pricing is available only upon request after a demo, it may not be the best fit for small teams or individuals seeking a simple, low-cost tool.

Can 11x handle inbound leads?

Yes, the 'Julian' digital worker is specifically designed for inbound use cases. It can provide immediate responses to new leads (speed to lead), handle inbound lead qualification, and schedule meetings automatically.

Does 11x AI work for sales teams in the UK?

Yes, 11x is designed for global use and has a physical office in London, UK. The platform's digital workers have multi-lingual capabilities, allowing them to engage prospects in different regions effectively.

What is the best AI tool for automating the entire SDR workflow?

11x is a strong contender for automating the entire SDR workflow. Its 'Alice' digital worker is designed to handle prospecting, research, personalization, and multi-channel outreach autonomously, effectively acting as an AI-powered SDR on your team.

Last reviewed: June 2026 — Assessed AI digital worker capabilities, integrations, and enterprise-readiness for sales automation.

Plans & Pricing

Start today

Pro

Pricing on request

Pricing is customized based on usage and scale. Requires a live demo to determine fit and receive a quote.

Start Pro Plan

Enterprise

Pricing on request

Tailored for teams and large organisations.

Contact Sales

Prices and features are updated regularly but can change at any time — always confirm on the official website. Some links on this page are affiliate links.

Lead Generation & Sales Prospecting

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11x Alternatives (2026)

The best alternatives to 11x — every tool below is tested and scored by Zekai.

Compare	11x	Gong	ZoomInfo
Zekai Score	9.2/10	9.4/10	9.4/10
Rating	4.6/5	4.7/5	4.7/5
Pricing	Pricing on request	Pricing on request	Pricing on request
Free tier	No	No	No
Best for	It is best for sales organizations aiming to autom…	Best for sales organizations aiming to increase wi…	Best for B2B sales teams who need a unified platfo…

Gong ZoomInfo Orbiform Fathom Salesforce Origami Apollo.io HubSpot

Free guide

Take it with you

Getting Started with AI Digital Workers

**Understand the 'Digital Worker' Concept:** Learn the difference between simple automation and autonomous AI agents.
**Identify High-Impact, Automatable Tasks:** Pinpoint the most time-consuming parts of your top-of-funnel process.
**Prepare Your Data & Define Your ICP:** Clean data and a clear Ideal Customer Profile are crucial for AI success.

**Integrate with Your Existing CRM:** Ensure a seamless flow of data between your AI worker and your system of record.
**Set Goals and KPIs for Your AI SDR:** Define what success looks like—meetings booked, pipeline influenced, etc.

+3 more steps inside the guide

Send me the full guide

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AI Directory

Disclaimer

Zekai is an independent AI tools directory. We are not affiliated with, endorsed by, or officially connected to 11x unless clearly stated. All product names, logos, and brands are the property of their respective owners and are used for identification purposes only. The information on this page — including pricing, features, and availability — is general information, may have changed since our last review, and is not professional advice. Zekai Scores and verdicts are our editorial opinion. Some outbound links are affiliate links that may earn us a commission at no extra cost to you. Spotted outdated or incorrect information? Request a correction →

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11x

Top AI for Lead Generation & Sales Prospecting picks

Your workflow, automated

Before & After

Try it with these prompts

Trusted by professionals

Works with your existing stack

How it compares

Is it worth it?