Automatically transcribes and summarizes your sales calls, updating your CRM so you can focus on closing deals instead of taking notes.
Instantly get call summaries, action items, and coaching insights without lifting a finger.
What is Fathom?
Fathom: Automatically transcribes and summarizes your sales calls, updating your CRM so you can focus on closing deals instead of taking notes. It has a free plan; paid plans start at $20/mo. Zekai's independent review scores it 8.8 out of 10. Best for automating sales call notes, CRM updates, and coaching.
Zekai Verdict
- What is it?
- Fathom is an AI meeting assistant that records, transcribes, and summarizes your sales calls on platforms like Zoom, Google Meet, and Microsoft Teams.
- Best for
- Fathom is best for sales teams that need to automate post-call admin, improve coaching, and ensure key deal information…
- Not ideal for
- The free plan has limited use of advanced AI features like action items and 'Ask Fathom'.
- Price
- Free plan · paid from $20/mo
- Zekai Score
- 8.8/10
Top AI for Lead Generation & Sales Prospecting picks
See all 104 AI tools for Sales →For Sales & Lead Generation, Fathom is one of the best AI meeting assistants available, particularly for its value. It automatically records, transcribes, and summarizes sales calls, then syncs notes and action items directly to CRMs like Salesforce and HubSpot. Its standout features for sales include AI Scorecards for coaching and a generous free plan with unlimited recordings, making it highly accessible.
Your workflow, automated
Before & After
Manually typing notes during calls, missing key details, and spending hours on CRM data entry and follow-up emails.
Hours of post-call adminFully present in every sales call, with automated notes, CRM updates, and instant summaries for faster follow-up and deal progression.
Try it with these prompts
Copy any prompt and paste it directly into the tool.
Please extract all action items discussed in this meeting, including who is responsible for each and any deadlines mentioned. Format them as a clear, actionable list.
What were the main decisions reached during this meeting? Please list them concisely and note any dissenting opinions or points of discussion that led to the decision.
Analyze the conversation for any customer feedback, suggestions, or pain points mentioned. Group similar feedback together and highlight any recurring themes.
Prompts for Sales
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Fathom integrations
Best Fathom alternatives
Fathom is the ideal choice for individuals and small to mid-sized sales teams seeking high-value automation at an affordable price. Its generous free plan and seamless CRM sync make it incredibly efficient. Choose Fathom for its focus on productivity and core sales tasks. In contrast, Gong is a full-fledged revenue intelligence platform for larger enterprises. While much more expensive, Gong offers deeper analytics on deal health, market trends, and competitor mentions. Choose Gong if your priority is comprehensive revenue and deal intelligence across the entire organization, not just individual meeting productivity.
Is Fathom worth it?
Why Lead Generation & Sales Prospecting choose this tool
Key Use Cases
Fathom excels at making individual reps and small teams more efficient, thanks to a generous free plan and affordable paid tiers. Its automatic CRM sync and AI scorecards are standout features for sales workflows. However, large enterprises might find its feature set less comprehensive than dedicated revenue intelligence platforms like Gong, which offer deeper market and competitor analysis.
Frequently asked questions
What's the best AI tool for automatically updating my CRM after a sales call?
Which AI notetaker has the best free plan for sales professionals?
Can Fathom help me with sales coaching for my team?
How does Fathom compare to Gong for a small sales team?
I need an AI that summarizes my Zoom sales demos and finds action items.
Is Fathom compliant with GDPR and SOC 2 for business use?
Last reviewed:
Top alternatives
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Fathom pricing and plans
Prices and features are updated regularly but can change at any time — always confirm on the official website. Some links on this page are affiliate links.
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Take it with you
- Introduction: Stop taking notes, start closing deals.
- Core Benefit: Reclaim hours every week by automating call summaries and CRM updates.
- Key Feature Focus: Leveraging AI Scorecards for data-driven coaching.
- Integration is Key: The power of seamless Salesforce & HubSpot sync.
- Advanced Tip: Using 'Ask Fathom' to instantly query insights from past calls.
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About Fathom
Full Description
Fathom is an AI meeting assistant that records, transcribes, and summarizes your sales calls on platforms like Zoom, Google Meet, and Microsoft Teams. It automatically generates action items, updates your CRM (Salesforce, HubSpot), and provides coaching metrics to help you improve your performance. This lets you stay fully present in conversations, knowing the administrative work is handled.
Editorial Verdict
Fathom excels at making individual reps and small teams more efficient, thanks to a generous free plan and affordable paid tiers. Its automatic CRM sync and AI scorecards are standout features for sales workflows. However, large enterprises might find its feature set less comprehensive than dedicated revenue intelligence platforms like Gong, which offer deeper market and competitor analysis.
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