John Deere See & Spray

For farm operators and agronomists, controlling input costs is paramount. See & Spray directly addresses this by fundamentally changing how you apply herbicides. Instead of broadcasting chemicals across the entire field, its system of boom-mounted cameras—over 30 on a 120-ft. boom—and processors analyze 2,178 square feet per second to detect and target individual weeds. The result, as documented by John Deere, is an average herbicide reduction of 77%. This isn't just a cost saving; it enables the use of more complex and effective tank mixes that would be prohibitively expensive for broadcast application. Furthermore, by minimizing chemical drift and runoff, you improve the sustainability of your operation and can better manage weed resistance. Data from each pass is sent to the John Deere Operations Center, providing detailed maps of weed pressure to inform future strategy. It’s a direct application of AI to solve a core economic and agronomic challenge.