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Mention — AI for Marketing & Content Creation

Track online conversations, monitor brand mentions, and analyze social sentiment in real time.

What is Mention?

Mention: Track online conversations, monitor brand mentions, and analyze social sentiment in real time. No free plan. Zekai's independent review scores it 7.6 out of 10. Best for social Listening & Brand Reputation Monitoring.

Facts checked 2 Nov 2026.

Explore Mention
7.6 Zekai
Strong media monitoring
AI for Marketing & Content Creation
Ease of Use
8.0
Accuracy
8.0
Value
6.0
Time Saving
8.0
Social ListeningMedia MonitoringSentiment AnalysisBoolean SearchBrand Analytics
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Zekai Verdict

What is it?
Mention is a web and social listening platform that tracks brand discussions across news, blogs, forums, and social networks.
Best for
Social Listening & Brand Reputation Monitoring
Not ideal for
Publishing and respond features are being progressively deprecated in favor of Agorapulse
Price
Pricing on request
Zekai Score
7.6/10
Hand-scored by Zekai

Top AI for Marketing & Content Creation picks

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⚡ Quick answer

Mention is an enterprise-grade social listening and media monitoring platform that tracks online conversations across web and social channels. It monitors over 1 billion sources in real time, including news, blogs, social networks, and review sites. Marketers use it to run competitive analysis, evaluate sentiment, and track share of voice.

📖 About Mention
How It Works

Your workflow, automated

1
Create Search Alerts
Set up keyword or Boolean queries to target specific brand names, competitors, or industry topics.
2
Monitor & Analyze Results
Track inbound mentions in real time while reviewing sentiment analysis, reach, and share of voice metrics.
3
Export Custom Reports
Generate auto-updating dashboards or white-label PDF reports to share findings with team members or clients.
Ready to automate your workflow with Mention?
Explore Mention →
Real Impact

Before & After

❌ Before

Manually searching social channels and news sites for brand mentions risks missing critical press coverage and customer feedback.

✅ After

Automated monitoring aggregates mentions from over 1 billion sources into a single dashboard with instant alert notifications.

Instant alerts
AI Prompts

Prompts for Marketers

Prompt 01 Prompt Example: Creating a Content Brief
Act as a senior content strategist. Create a comprehensive content brief for a 1,500-word blog post targeting the primary keyword "best project management software for small business".
Prompt 02 Prompt for an SEO Content Brief
Act as a Senior Content Strategist. I am writing a blog post targeting the primary keyword "[[primary keyword]]". My target audience is [[describe audience]]. The top 3 ranking competitors are [[URL 1]], [[URL 2]], and [[URL 3]].
Prompt 03 Prompt for Ad Copy Variations
Act as a Senior Performance Marketer specializing in direct response copy. I am creating a [[Google Ads / Facebook Ads]] campaign for my product: [[product name and a 1-2 sentence description]]. The target audience is [[describe audience]].
See all 12 AI prompts for Marketers →
Social Proof

Trusted by professionals

Ease of Use
8.0
Accuracy
8.0
Value
6.0
Time Saving
8.0
Connects With

Mention integrations

Setup complexity: Intermediate
Mention is a web and social listening platform that tracks brand discussions across news, blogs, forums, and social networks. It gathers data from over 1 billion sources to provide real-time alerts, sentiment analysis, and share of voice reporting. You can monitor competitors, track PR campaigns, and receive automated performance insights.
The decision

Is Mention worth it?

Built for
Marketing teams, PR agencies, brand managers, and founders needing real-time web and social media listening.
Effort to adopt
Intermediate
Who It's For

Why Marketing & Content Creation choose this tool

🎯
Built for
Social Listening & Brand Reputation Monitoring
In-Depth Overview
Mention provides centralized media monitoring and social listening across web articles, blogs, forums, and major social networks like Facebook, Instagram, Twitter/X, Reddit, TikTok, Pinterest, and YouTube. By crawling over 1 billion sources, it notifies you in real time whenever your brand, executives, or competitors are mentioned online. For marketing and PR teams, the platform replaces manual tracking with automated alerts and query building. You can build simple keyword searches or use advanced Boolean queries with operators like AND, OR, and NOT to refine your alerts. The platform categorizes incoming data by sentiment, source, location, and influence score, allowing you to evaluate your brand reputation and measure share of voice against competitors. Mention was acquired by Agorapulse, leading to strategic shifts in its product architecture. Mention is progressively deprecating its native Publish and Respond features, recommending that teams pair Mention's media tracking capabilities with Agorapulse for direct social publishing and community inbox management. Teams seeking deep web monitoring, custom reporting, and review site tracking across Google, Trustpilot, and Amazon will find Mention's listening features well-suited for campaign tracking and crisis detection.

Key Use Cases

📣
Track campaign coverage across news and blogs
PR Manager
Monitor press release pickups and audience reactions across digital publications and social networks in real time.
Real-time press alerts
📊
Benchmark market share of voice
Brand Strategist
Compare your brand's online conversation volume and audience sentiment directly against key industry competitors.
Share of voice reporting
🛡️
Detect brand reputation threats early
Crisis Communications Lead
Receive push and email notifications when negative sentiment spikes or brand mentions suddenly surge.
Early warning alerts
✓ Pros
Monitors both social channels and over 75 review websites
Supports precise Boolean search queries up to 2,000 characters
Provides email and desktop push notifications for new mentions
Offers up to 2 years of historical web and social data
Includes built-in team collaboration tools and multi-user access controls
· Cons
Publishing and respond features are being progressively deprecated in favor of Agorapulse
Historical data access and API access are available only as paid add-ons
Advanced Boolean search requires custom query setup rather than standard alerts
Pricing details require contacting sales for a custom company quote
⚡ Editorial Verdict

Mention delivers comprehensive web and social media tracking with customizable alerts and sentiment analytics. However, native posting and community management features are being deprecated in favor of Agorapulse, requiring you to use external tools for publishing.

Questions & Answers

Frequently asked questions

What is Boolean Search in Mention?

+
Boolean Search lets you refine monitoring alerts using operators like AND, NOT, and OR. While standard alerts run basic keyword searches, Advanced Alerts support custom Boolean queries up to 2,000 characters.

How does Mention deliver new mention alerts?

+
You can receive notifications directly via email or desktop push notifications, with customizable delivery settings in your account.

Why are the Publish and Respond features being deprecated?

+
Mention is deprecating native publishing and responding features to focus on core media listening capabilities and integrate with Agorapulse as the official solution for publishing.

Last reviewed:

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AI Directory

About Mention

Full Description

Mention is a web and social listening platform that tracks brand discussions across news, blogs, forums, and social networks. It gathers data from over 1 billion sources to provide real-time alerts, sentiment analysis, and share of voice reporting. You can monitor competitors, track PR campaigns, and receive automated performance insights.

Editorial Verdict

Mention delivers comprehensive web and social media tracking with customizable alerts and sentiment analytics. However, native posting and community management features are being deprecated in favor of Agorapulse, requiring you to use external tools for publishing.

Last reviewed:
Disclaimer
Zekai is an independent AI tools directory. We are not affiliated with, endorsed by, or officially connected to Mention unless clearly stated. All product names, logos, and brands are the property of their respective owners and are used for identification purposes only. The information on this page — including pricing, features, and availability — is general information, may have changed since our last review, and is not professional advice. Zekai Scores and verdicts are our editorial opinion. Some outbound links are affiliate links that may earn us a commission at no extra cost to you. Spotted outdated or incorrect information? Request a correction →
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