🌐 EN العربيةEnglishFrançaisDeutschहिन्दीPortuguêsРусскийEspañolTürkçe Get the free Customer Support AI guide
Browse by profession
Accounting, Bookkeeping & TaxCompliance, Audit & GRCConstructionCustomer SupportData ScienceMedicalE-commerceEducationEnergyEngineeringFinanceGaming
All 38 professions →
Collections
Full AI DirectoryFree & Open SourceAI NewsAI StatisticsBest AI deals
Company
AboutContactSubmit a toolHow we score
Browse
AI Directory Open Source AI News 🏆 AI Challenge AI Statistics
Browse by profession
Accounting, Bookkeeping & TaxCompliance, Audit & GRCConstructionCustomer SupportData ScienceMedical All 38 professions →
Company
About Advertise Submit a tool Get the free Customer Support AI guide
العربيةEnglishFrançaisDeutschहिन्दीPortuguêsРусскийEspañolTürkçe
Overview How It Works Before & After Try It Reviews Integrations Why This Tool FAQ Pricing Top 10 Get Alerts News
AI for Customer Support & Experience

Cresta

Unify human and AI agents on one platform to automate service, guide live reps in real-time, and analyze every customer conversation at scale.

Cresta delivers real-time AI guidance for agents and deploys autonomous AI agents to cut costs, boost sales, and improve CX.

Best forLarge enterprises seeking to augment agents and automate service
DifferentiatorUnified platform for both real-time human agent assist and autonomous AI agents.
ProofTrusted by United Airlines, Cox, Brinks Home, and other Fortune 500s.
Explore Cresta
Pricing on request
9.1 Zekai
Enterprise CX AI Platform
AI for Customer Support & Experience
Ease of Use
8.2
Accuracy
9.5
Value
8.8
Time Saving
9.7
Real-time GuidanceAI AgentsConversation AnalyticsEnterprise ScalePerformance Coaching
📊 Independently tested and scored. How we score →
✍️ Reviewed by Zekai Editorial Team · Updated August 6, 2026
🏷 Is this your tool? Claim this listing →
⭐ Today's SpotlightHeyDeacon★ 9.4/10Open.cx★ 9.3/10CoSupport AI★ 9.3/10Signals★ 9.3/10DeepL★ 9.3/10Sierra★ 9.2/10Fini★ 9.2/10Be the next sponsor →
Hand-scored by Zekai

Top AI for Customer Support & Experience picks

#1HeyDeacon★ 9.4/10#2Open.cx★ 9.3/10#3CoSupport AI★ 9.3/10
See all 133 AI for Customer Support & Experience tools →
⚡ Quick answer

For enterprise-level Customer Support & CX, Cresta is a leading AI platform because it unifies both human and AI agents. It provides real-time guidance to live agents to improve performance, while its AI agents automate interactions to reduce costs. Cresta has proven results with major companies like United Airlines and Cox, demonstrating its ability to increase revenue, boost NPS, and operate at scale.

CategoryCustomer Support & CX Automation
Best ForLarge enterprises seeking to augment agents and automate service
Price FromOn request
FreeNo
DifferentiatorUnified platform for both real-time human agent assist and autonomous AI agents.
ProofTrusted by United Airlines, Cox, Brinks Home, and other Fortune 500s.
Rating9.1
📖 About Cresta
How It Works

Your workflow, automated

1
Uncover Insights with Conversation Intelligence
Analyze 100% of customer conversations to discover the behaviors that drive sales, satisfaction, and retention.
2
Augment Agents with Real-Time Assist
Deploy real-time guidance, checklists, and knowledge prompts directly to your agents' screens during live calls and chats.
3
Automate Interactions with AI Agents
Build and deploy trusted AI agents to handle routine customer needs, achieving high containment rates and reducing cost-to-serve.
Ready to automate your workflow with Cresta?
Explore Cresta →
Real Impact

Before & After

❌ Before

Agents lack consistent guidance, quality management is manual and slow, and high-volume, low-value queries drain resources.

High AHT, inconsistent agent performance
✅ After

Every agent performs like a top expert, QM is automated, and routine contacts are handled by AI, freeing up humans for complex issues.

Reduced AHT, 50% less after-call work
Prompt Templates

Try it with these prompts

Copy any prompt and paste it directly into the tool.

Improve agent performance with real-time guidance

As a customer service agent, I need real-time assistance to handle customer inquiries effectively. Provide me with relevant knowledge base articles and suggest next best actions based on the current conversation context.…

Analyze customer conversations for business insights

As a business analyst, I want to uncover hidden trends and customer sentiment from call transcripts. Analyze conversations at scale to identify key themes, customer pain points, and areas for product or service improveme…

Automate post-call processes for sales teams

As a sales representative, I need to streamline my post-call workflow. Summarize key discussion points, identify follow-up actions, and automatically update CRM records. Free up my time to focus on building customer rela…

Social Proof

Trusted by professionals

Ease of Use
8.2
Accuracy
9.5
Value
8.8
Time Saving
9.7

"After launching Cresta, we were able to decrease the training time for our team and improve revenue by 20%."

Stephanie D., VP Sales & Service · June 2026

"Cresta’s AI Analyst has been a game changer! It has significantly enhanced our ability to quickly understand customer inquiries, enabling us to make informed policy decisions very quickly."

Brandy M., Senior Manager, Customer Insights · May 2026

"In a software landscape where many promise the moon, Cresta has consistently proven to be a beacon of reliability. Implementation is an enterprise-level project, but the platform delivers."

Phil K., Chief Information Officer · May 2026

"We’ve already seen the impact Cresta is having on our teams and customers, driving faster, smoother interactions and this is just the beginning.”"

Gary E., President & COO · April 2026
See Plans & Pricing →
Connects With

Works with your existing stack

The platform is designed to integrate into any environment, but specific pre-built integrations are not listed. Verify compatibility with your existing tech stack during a demo.
Setup complexity: Enterprise-Grade
Cresta is an enterprise AI platform for customer experience that unifies human and AI agents. It provides real-time assistance to support staff, automates customer interactions with AI agents, and offers deep conversation intelligence to identify drivers of performance and satisfaction.
Comparison

How it compares

Compared to a dedicated conversation intelligence platform like Observe.AI, Cresta offers a more active, two-pronged approach. While Observe.AI excels at post-interaction analysis for coaching and QM, Cresta provides both analysis *and* real-time, in-the-moment guidance for agents via Agent Assist. Furthermore, Cresta includes deployable AI Agents for full automation. Choose Observe.AI if your primary goal is analyzing 100% of interactions for compliance and coaching insights. Choose Cresta if your strategy requires actively augmenting live agents and automating a significant portion of contacts through a single, unified platform.

You primarily need conversation intelligence for coaching and lack the budget for a full agent augmentation suite.
Your focus is on building a simple, self-serve chatbot and you don't need real-time human agent assistance.
You are a small or medium-sized business that cannot meet the scale requirements for an enterprise platform.
The decision

Is it worth it?

Return on investment
By automating up to 58% of interactions and reducing agent after-call work by 50%, Cresta is designed to deliver a significant return on investment for large-scale contact centers.
Built for
CX leaders, contact center managers, and operations executives in large enterprises, particularly within finance, retail, healthcare, and telecommunications.
Effort to adopt
Enterprise-Grade
Compliance
Compliance posture not publicly documented — verify with vendor.
Who It's For

Why Customer Support & Experience choose this tool

🎯
Built for
Best for large-scale contact centers aiming to improve both agent performance and automation efficiency through a single, unified AI platform.
In-Depth Overview
For a CX leader, Cresta addresses two core challenges simultaneously: agent performance and operational efficiency. Instead of choosing between a tool that coaches humans and one that automates conversations, Cresta provides a single, unified platform for both. Its Agent Assist feature acts as a real-time co-pilot for your team, surfacing knowledge and guiding behaviors during live interactions. This is proven to turn every agent into a top performer, with clients reporting a 20% increase in revenue. Simultaneously, Cresta's AI Agent automates routine interactions with a high degree of success, boasting up to a 58% containment rate. This frees up your expert agents to handle complex, high-value issues. The platform is built for enterprise complexity, with a strong emphasis on security and scalability, earning the trust of major brands like United Airlines, Cox, and Brinks Home. By analyzing 100% of conversations, Cresta moves quality management from a spot-checking exercise to a comprehensive, data-driven strategy, reducing QM costs by 50% and boosting NPS by as much as 30 points.

Key Use Cases

🎧
Reduce handle time and boost customer satisfaction
Customer Care Manager
Use real-time Agent Assist to guide agents through complex queries and automate post-call summaries, freeing up time and improving service quality.
Up to a 30-point increase in NPS
📈
Coach agents to close more deals and increase revenue
Sales Director
Identify the behaviors of top-performing sales agents and reinforce them across the entire team with real-time on-screen prompts and checklists.
Reported 20% increase in revenue
🏦
Improve collections yield while ensuring compliance
Collections Manager
Guide agents through sensitive collections calls with real-time behavioral guidance to maximize promise-to-pay rates within regulatory boundaries.
11% increase in promise-to-pay
✓ Pros
Unified platform for both human and AI agents
Provides real-time, on-screen guidance to reps during live calls
Backed by case studies from major enterprises (United Airlines, Cox)
Drives measurable outcomes like increased revenue and NPS
Strong focus on enterprise security and scalability
· Cons
Pricing is not transparent and requires a demo
Primarily designed for large enterprises, not SMBs
Implementation can be complex and requires significant buy-in
Full ROI may depend on operating at a large scale
⚡ Editorial Verdict

Cresta is a formidable enterprise-grade platform that delivers on its promise of augmenting human agents while automating routine interactions. Its real-world results with major brands are compelling, but its power comes with complexity and a price tag suitable only for large organizations ready to invest in a strategic overhaul.

See all Customer Support & Experience AI tools → Browse the AI Directory →
Questions & Answers

Frequently asked questions

What is the best AI tool for enterprise contact centers?

+
Cresta is a top contender for enterprise contact centers because it offers a unified platform for both AI-driven automation and real-time human agent assistance. This dual approach helps reduce costs and improve agent performance simultaneously.

How can I use AI to assist my customer service agents in real time?

+
Cresta's Agent Assist provides real-time, on-screen guidance to agents during calls and chats. It can suggest best responses, provide knowledge base articles, and display behavioral checklists to help agents resolve issues faster and more effectively.

Which AI platform can both automate customer service and coach human agents?

+
Cresta is designed specifically for this purpose. It deploys AI Agents to handle routine customer queries automatically, while its Agent Assist and Conversation Intelligence tools coach human agents by analyzing conversations and providing live guidance.

Is Cresta good for improving sales and customer retention?

+
Yes, Cresta has specific solutions for sales and retention. It helps identify and reinforce winning sales behaviors to increase revenue by a reported 20%, and it can detect churn risks to transform them into promoters.

What are the top AI solutions for large-scale customer experience?

+
For large-scale CX, leading solutions like Cresta focus on unifying automation and human augmentation. Cresta is built for enterprise scale, security, and complexity, and is trusted by Fortune 500 companies to manage millions of customer interactions.

Can AI reduce agent training time and after-call work?

+
Yes. Cresta clients have reported decreased training time because the platform provides on-the-job guidance. Its AI Summaries feature also automates after-call work, reportedly reducing it by 50% and allowing agents to move to the next customer faster.

Last reviewed:

Plans & Pricing

Start today

Pro
Pricing on request
Custom pricing provided after a personalized demo. Designed for enterprise-scale deployments.
Start Pro Plan

Prices and features are updated regularly but can change at any time — always confirm on the official website. Some links on this page are affiliate links.

Customer Support & Experience

Top 10 AI tools in this category

#1
H
HeyDeacon
Score: 9.4
#2
L
LimeChat
Score: 9.2
#3
A
Animam
Score: 9.0
#4
M
MoonAI
Score: 9.0
#5
U
Unbabel
Score: 9.0
#6
A
Automaise
Score: 8.9
#7
L
Luzia
Score: 8.9
#8
A
Aivo
Score: 8.9
#9
M
Maqsam
Score: 8.9
#10
o
owni.chat
Score: 8.8
← Previous toolCodyco★ 9.1/10Next tool →Intercom★ 9.1/10
See all 133 AI for Customer Support & Experience tools →
Free guide

Take it with you

Getting Started with Cresta for Enterprise CX
  • Uncover winning agent behaviors hidden in your conversation data.
  • Equip every agent with real-time AI guidance.
  • Automate routine customer inquiries to free up your team.
  • Move from manual spot-checks to 100% AI-powered Quality Management.
  • Reduce agent ramp time and costly after-call work.
+3 more steps inside the guide
Send me the full guide

Get Cresta deal alerts

Be the first to know when Cresta drops a new discount, adds features, or changes pricing.

Exclusive Cresta discount codes
New feature announcements
Best alternative picks when pricing changes
Zero spam — unsubscribe anytime
🎉
You're subscribed!
We'll notify you when Cresta has a new deal.
Zekai Blog

Latest AI news

AI for Customer Support
AI Chatbot Customer Service Gets Boost from Acclaro's New Solution
Aug 13, 2026
AI for Customer Support
AI Chatbot Customer Service Enhanced by SurveyMonkey's ChatGPT Plugin
Aug 13, 2026
AI for Customer Support
AI Chatbot Customer Service: KIBO Unifies AI for Commerce Operations
Aug 8, 2026
AI Directory

About Cresta

Full Description

Cresta is an enterprise AI platform for customer experience that unifies human and AI agents. It provides real-time assistance to support staff, automates customer interactions with AI agents, and offers deep conversation intelligence to identify drivers of performance and satisfaction.

Editorial Verdict

Cresta is a formidable enterprise-grade platform that delivers on its promise of augmenting human agents while automating routine interactions. Its real-world results with major brands are compelling, but its power comes with complexity and a price tag suitable only for large organizations ready to invest in a strategic overhaul.

Last reviewed:
Disclaimer
Zekai is an independent AI tools directory. We are not affiliated with, endorsed by, or officially connected to Cresta unless clearly stated. All product names, logos, and brands are the property of their respective owners and are used for identification purposes only. The information on this page — including pricing, features, and availability — is general information, may have changed since our last review, and is not professional advice. Zekai Scores and verdicts are our editorial opinion. Some outbound links are affiliate links that may earn us a commission at no extra cost to you. Spotted outdated or incorrect information? Request a correction →
‹ Previous Tool DevRev › Next Tool Balto ‹ ›
All AI Tools A–Z →
Visit website ↗
Cresta9.1Try Cresta ↗Next tool →
⚡ Today's top 3 AI for Customer Support & Experience tools →