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Tally — AI for Marketing & Content Creation

Free form builder that works like a doc, with unlimited forms and submissions and a built-in AI assistant.

What is Tally?

Tally: Free form builder that works like a doc, with unlimited forms and submissions and a built-in AI assistant. It has a free plan; paid plans start at $24/mo billed yearly ($29 billed monthly). Zekai's independent review scores it 8.9 out of 10. Best for freelancers and small teams.

Facts checked 14 Nov 2026.

DifferentiatorUnlimited free forms with a doc-style editor
Proof2,500,000+ teams (vendor claim)
Try Tally
Free Plan Pro from$24/mo billed yearly ($29 billed monthly)
Free plan verified · free AI tools for Marketers
8.9 Zekai
Free doc-style forms
AI for Marketing & Content Creation
Ease of Use
10.0
Accuracy
8.0
Value
10.0
Time Saving
8.0
2,500,000+ teams (vendor claim)Users
8.9/10Zekai Score
Free formsTally AIPaymentsLogicMCP
🏷 Is this your tool? Claim this listing →

Zekai Verdict

What is it?
Tally is a form and survey builder where you type like in a document.
Best for
Freelancers, small teams and startups.
Not ideal for
Free forms carry Tally branding
Price
Free plan
Zekai Score
8.9/10
Hand-scored by Zekai

Top AI for Marketing & Content Creation picks

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⚡ Quick answer

Tally is a free form and survey builder with unlimited forms and submissions and a built-in AI assistant. Pro costs $24 per month billed yearly.

CategoryAI form builder
Best forFreelancers and small teams
Price from$24/mo billed yearly ($29 billed monthly)
Free planyes
DifferentiatorUnlimited free forms with a doc-style editor
Proof2,500,000+ teams (vendor claim)
Rating4.5
📖 About Tally

Tally is a form and survey builder where you type like in a document. Free plan gives unlimited forms and submissions under fair use, and Tally AI builds and edits forms from a prompt. Pro is $24 per month billed yearly.

How It Works

Your workflow, automated

1
Type
Add blocks or ask Tally AI.
2
Style
Apply a theme or AI brand styling.
3
Share
Embed, link or pop up the form and connect integrations.
Ready to automate your workflow with Tally?
Try Tally →
Real Impact

Before & After

❌ Before

Form builders limit responses or charge for basic logic.

Paywalled forms
✅ After

You build unlimited forms with logic and payments for free.

Free, unlimited
AI Prompts

Prompts for Marketers

Prompt 01 Prompt Example: Creating a Content Brief
Act as a senior content strategist. Create a comprehensive content brief for a 1,500-word blog post targeting the primary keyword "best project management software for small business".
Prompt 02 Prompt for an SEO Content Brief
Act as a Senior Content Strategist. I am writing a blog post targeting the primary keyword "[[primary keyword]]". My target audience is [[describe audience]]. The top 3 ranking competitors are [[URL 1]], [[URL 2]], and [[URL 3]].
Prompt 03 Prompt for Ad Copy Variations
Act as a Senior Performance Marketer specializing in direct response copy. I am creating a [[Google Ads / Facebook Ads]] campaign for my product: [[product name and a 1-2 sentence description]]. The target audience is [[describe audience]].
See all 12 AI prompts for Marketers →
Social Proof

Trusted by 2,500,000+ teams (vendor claim)

2,500,000+ teams (vendor claim) professionals using this tool
Ease of Use
10.0
Accuracy
8.0
Value
10.0
Time Saving
8.0
2,500,000+ teams (vendor claim)+ professionals are already using this tool.
Start Free Today →
Connects With

Tally integrations

Google Sheets Notion Airtable Zapier Make Slack Discord n8n Attio Google Analytics Meta Pixel Claude ChatGPT
Setup complexity: Very easy
Tally is a form and survey builder where you type like in a document. Free plan gives unlimited forms and submissions under fair use, and Tally AI builds and edits forms from a prompt. Pro is $24 per month billed yearly.
The decision

Is Tally worth it?

Built for
Freelancers, startups and teams that need free forms, surveys and lead capture.
Effort to adopt
Very easy
Who It's For

Why Marketing & Content Creation choose this tool

🎯
Built for
Freelancers, small teams and startups.
In-Depth Overview
Tally describes itself as a form builder that works like a text document: you type, add blocks and publish. The pricing page says the free plan has unlimited forms and unlimited submissions under fair usage guidelines, and lists payments, signatures, file uploads, conditional logic, calculations, answer piping, Google Sheets, Notion, Airtable, Zapier, Make and webhooks as free. The AI info page says the Tally AI assistant builds, edits and troubleshoots forms from a plain-language prompt, is free on every plan, and that Tally also works through an API, MCP server, Claude connector and a ChatGPT app. The homepage also lists AI brand styling that matches your brand from a website or screenshot. Pro costs $24 per month billed yearly ($29 billed monthly) and adds branding removal, custom domains, team collaboration, partial submissions, custom CSS, analytics, version history for 30 days and Google Analytics and Meta Pixel integrations. Business costs $74 yearly and adds data retention controls, email verification and 90-day version history. Tally is hosted in Europe and says it is GDPR compliant. It suits people who want a free form builder. Branding stays on free forms, and file uploads are capped at 10 MB per file without Pro.

Key Use Cases

🎯
Collect leads free
Freelancer
Build lead forms with logic and payments at no cost.
$0
📋
Gather feedback
Startup team
Embed surveys and send answers to Notion or Sheets.
Free integrations
🤖
Build with AI
Operator
Describe the form to Tally AI or Claude and edit the result.
Tally AI
✓ Pros
Unlimited forms and submissions free under fair use
Tally AI is free on every plan
Payments, signatures and conditional logic included free
Pro is $24 per month billed yearly
Hosted in Europe and GDPR compliant
· Cons
Free forms carry Tally branding
Free file uploads are capped at 10 MB per file
Custom domains and collaboration need Pro
Business features such as email verification cost $74 per month billed yearly
⚡ Editorial Verdict

Tally is the best-priced option here: unlimited forms and submissions are free, and the AI assistant is included on every plan. Free forms keep Tally branding, and file uploads are limited to 10 MB per file below Pro.

Questions & Answers

Frequently asked questions

Is Tally free?

+
Yes, unlimited forms and submissions within fair use guidelines.

How much is Tally Pro?

+
$24 per month billed yearly or $29 billed monthly.

Does Tally have AI?

+
Yes, the Tally AI assistant is free on every plan, plus an MCP server and Claude connector.

Is Tally GDPR compliant?

+
The site says it is hosted in Europe and GDPR compliant.

Can I use my own domain?

+
Yes, on Pro.

Last reviewed:

Plans & Pricing

Tally pricing and plans

Free
$0
Unlimited forms and unlimited submissions under fair use; Tally branding remains; file uploads limited to 10 MB per file.
Get Started Free

Prices and features are updated regularly but can change at any time — always confirm on the official website. Some links on this page are affiliate links.

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AI Directory

About Tally

Full Description

Tally is a form and survey builder where you type like in a document. Free plan gives unlimited forms and submissions under fair use, and Tally AI builds and edits forms from a prompt. Pro is $24 per month billed yearly.

Editorial Verdict

Tally is the best-priced option here: unlimited forms and submissions are free, and the AI assistant is included on every plan. Free forms keep Tally branding, and file uploads are limited to 10 MB per file below Pro.

Last reviewed:
Disclaimer
Zekai is an independent AI tools directory. We are not affiliated with, endorsed by, or officially connected to Tally unless clearly stated. All product names, logos, and brands are the property of their respective owners and are used for identification purposes only. The information on this page — including pricing, features, and availability — is general information, may have changed since our last review, and is not professional advice. Zekai Scores and verdicts are our editorial opinion. Some outbound links are affiliate links that may earn us a commission at no extra cost to you. Spotted outdated or incorrect information? Request a correction →
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