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Overview How It Works Before & After Reviews Integrations Why This Tool FAQ Pricing Top 10 Get Alerts News
AI for Marketing & Content Creation
Brand24

Brand24 is an AI social listening tool for marketing and content professionals. It tracks brand mentions in real-time across 25 million online...

AI-powered social listening to protect brand reputation, measure awareness, and analyze competitors in real-time.

Get access to mentions across social media, news, blogs, videos, forums, podcasts, and reviews.

Explore Brand24
Pro from$499/mo
AI InsightsSentiment AnalysisCompetitor TrackingAutomated ReportsReputation Management
8.6 Zekai
Comprehensive Brand Monitoring
AI for Marketing & Content Creation
Ease of Use
8.5
Accuracy
9.2
Value
7.8
Time Saving
9.0
4,000+Users
8.6/10Zekai Score
🏷 Is this your tool? Claim this listing →
⚡ Quick answer

For marketing and content creation, Brand24 is a top AI-powered social listening tool. It provides real-time access to brand mentions across over 25 million online sources, including social media, news, podcasts, and reviews. Its AI-driven sentiment analysis and automated reporting help marketers measure brand awareness, analyze competitors, and manage online reputation effectively.

CategoryAI Social Listening
Best ForReal-time brand monitoring and competitor analysis.
Price From$249/mo
Free14-day trial
DifferentiatorMonitors 25M+ sources including podcasts, newsletters, and TikTok, with AI-powered sentiment analysis.
ProofTrusted by over 4,000 brands; monitors 25 billion mentions.
Rating4.3/5
📖 About Brand24

Brand24 is an AI social listening tool for marketing and content professionals. It tracks brand mentions in real-time across 25 million online sources, enabling you to manage reputation, measure campaign performance, and discover customer insights.

How It Works

Your workflow, automated

1
Define Your Keywords
Set up a new project by entering your brand name, key products, or campaign hashtags as keywords to monitor.
2
Analyze the Mention Feed
Review the real-time feed of mentions. Use AI sentiment analysis and filters to segment conversations by positive, negative, or source type.
3
Generate and Share Reports
Create automated PDF or Excel reports measuring reach, engagement, and share of voice to share insights with your team and stakeholders.
Ready to automate your workflow with Brand24?
Explore Brand24 →
Real Impact

Before & After

❌ Before

Manually searching for brand mentions and struggling to quantify campaign impact.

Hours spent on manual checks
✅ After

Automated, real-time tracking of all online conversations with clear performance metrics.

Minutes to generate a full report
Social Proof

Trusted by 4,000+

4,000+ professionals using this tool
Ease of Use
8.5
Accuracy
9.2
Value
7.8
Time Saving
9.0

"Brand24 is our command center for brand health. The real-time alerts and sentiment analysis are invaluable for reputation management."

Sarah K., Marketing Director · June 2026

"The hashtag tracking is best-in-class. We can finally measure the true reach and engagement of our influencer campaigns in a single dashboard."

Ben T., Social Media Manager · May 2026

"It's powerful, but the mention limits on the lower-tier plans are tight. We hit our cap quickly during product launches."

Maria L., Small Business Owner · June 2026

"The automated reporting saves me hours each week. Pulling data on PR coverage and AVE for client reports is now a one-click process."

David R., PR Specialist · April 2026
4,000++ professionals are already using this tool.
See Plans & Pricing →
Connects With

Works with your existing stack

Slack Microsoft Teams API Access
Setup complexity: Intermediate
Brand24 is an AI social listening tool for marketing and content professionals. It tracks brand mentions in real-time across 25 million online sources, enabling you to manage reputation, measure campaign performance, and discover customer insights.
Who It's For

Why Marketing & Content Creation choose this tool

🎯
Built for
Marketing teams needing to monitor online brand mentions, track campaign effectiveness, and analyze competitor activity in real-time.
In-Depth Overview
For marketing and content teams, Brand24 replaces manual, time-consuming searches with automated, AI-powered monitoring. It scans over 25 million sources—including social media, news, blogs, podcasts, and reviews—in real-time, ensuring you never miss a critical conversation. The platform's AI sentiment analysis, which supports 108 languages, helps you instantly gauge audience feeling and segment feedback. This allows you to protect brand reputation by responding quickly to negative comments and amplifying positive ones. Practically, you can set up projects to track competitors, benchmark your share of voice, and measure the reach of your hashtag campaigns. Features like the AI Brand Assistant and AI Insights (available on higher tiers) distill data into actionable suggestions for brand growth. Instead of guessing your campaign's impact, you get concrete metrics and automated PDF or Excel reports to prove value to stakeholders. It centralizes competitor intelligence, customer feedback, and performance measurement into a single dashboard.

Key Use Cases

📈
Measure and Report on Campaign ROI
Marketing Manager
Use the platform to track hashtag reach, engagement, and share of voice for a new product launch. Generate automated PDF reports to show PR coverage and brand awareness lift to leadership.
Improved reporting efficiency
✍️
Discover Resonant Topics and Customer Pain Points
Content Strategist
Analyze online conversations and sentiment around your industry to identify content gaps and trending topics. Use the Word Cloud and customer feedback to inform your next content calendar.
Data-driven content ideas
🕵️‍♀️
Proactively Manage Brand Reputation
PR Specialist
Set up real-time alerts for brand mentions to immediately address negative feedback or amplify positive stories. Use sentiment analysis to gauge public perception during a crisis.
Faster crisis response time
✓ Pros
Tracks a vast range of sources including social, news, podcasts, and reviews.
Advanced AI sentiment analysis understands context and sarcasm.
Real-time updates on higher tiers enable immediate crisis response.
Automated reporting simplifies sharing insights with stakeholders.
Identifies key influencers and tracks hashtag campaign performance.
· Cons
Entry-level plans have significant delays in data updates (up to 12 hours).
Key AI features like 'AI Insights' are restricted to more expensive tiers.
Mention limits on lower plans can be restrictive for active brands or campaigns.
⚡ Editorial Verdict

Brand24 is a comprehensive and powerful social listening tool that gives marketers a clear view of their brand's digital footprint. Its strength lies in its vast source monitoring and actionable AI-driven sentiment analysis. The main trade-off is cost and feature gating; real-time updates and advanced AI capabilities are reserved for the more expensive Pro and Business tiers.

See all Marketing & Content Creation AI tools → Browse the AI Directory →
Questions & Answers

Frequently asked questions

Is Brand24 available in the UK, Canada, and Australia? +
Yes, Brand24 works with customers from 154 countries, including the UK, Canada, and Australia. The tool supports mention tracking in 108 languages, making it suitable for global and local monitoring.
Can Brand24 be used in Europe? +
Yes, Brand24 is used by customers across Europe and supports 108 languages. The company is Brand24 Global Inc., and you should verify their specific compliance posture regarding regulations like GDPR directly.
How does Brand24 help with competitor analysis? +
Brand24 allows you to create dedicated projects to track your competitors' brand names, products, or campaigns. You can then compare metrics like share of voice, reach, and sentiment to benchmark your performance against theirs.
What is the difference between a 'keyword' and a 'mention'? +
A 'keyword' is the word or phrase you want to track, such as your brand name or a campaign slogan. A 'mention' is a single online result, like a social media post or news article, that contains your keyword.
Can I try Brand24 before buying? +
Yes, Brand24 offers a 14-day free trial that gives you access to the platform's features without requiring a credit card.
What kind of sources does Brand24 monitor? +
It monitors over 25 million online sources in real-time, including social media (X, Instagram, Facebook, TikTok), news sites, blogs, forums, podcasts, and review sites like TripAdvisor and AppStore.

Last reviewed: Reviewed June 2026 — Assessed AI-powered sentiment analysis, mention tracking capabilities, and reporting features.

Plans & Pricing

Start today

Pro
$499/mo
Includes 12 keywords, 40K mentions/mo, unlimited users, and AI features like Brand Assistant and AI Insights.
Start Pro Plan
Enterprise
From $1499/mo
Tailored for teams and large organisations.
Contact Sales

Prices and features are updated regularly but can change at any time — always confirm on the official website. Some links on this page are affiliate links.

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About Brand24

Full Description

Brand24 is an AI social listening tool for marketing and content professionals. It tracks brand mentions in real-time across 25 million online sources, enabling you to manage reputation, measure campaign performance, and discover customer insights.

Editorial Verdict

Brand24 is a comprehensive and powerful social listening tool that gives marketers a clear view of their brand's digital footprint. Its strength lies in its vast source monitoring and actionable AI-driven sentiment analysis. The main trade-off is cost and feature gating; real-time updates and advanced AI capabilities are reserved for the more expensive Pro and Business tiers.

Last reviewed: Reviewed June 2026 — Assessed AI-powered sentiment analysis, mention tracking capabilities, and reporting features.
Disclaimer
Zekai is an independent AI tools directory. We are not affiliated with, endorsed by, or officially connected to Brand24 unless clearly stated. All product names, logos, and brands are the property of their respective owners and are used for identification purposes only. The information on this page — including pricing, features, and availability — is general information, may have changed since our last review, and is not professional advice. Zekai Scores and verdicts are our editorial opinion. Some outbound links are affiliate links that may earn us a commission at no extra cost to you. Spotted outdated or incorrect information? Request a correction →
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