Turn anonymous web traffic and partial leads into fully enriched, sales-ready accounts.

For sales and lead generation professionals, the gap between a new lead and a qualified opportunity is filled with manual research. Clearbit automates this process using AI. By gathering public data, proprietary information, and leveraging LLMs, it transforms a single email address or IP address into a rich account profile. This means your team can stop wasting time on dead-end leads. As soon as a prospect interacts with your site or a form, Clearbit enriches the record with crucial data points like company size, industry codes (NAICS, SIC), and corporate hierarchies. Its AI normalizes job titles into standardized roles and seniorities, making it simple to see if a lead matches your Ideal Customer Profile (ICP). Furthermore, Clearbit's IP intelligence de-anonymizes your website traffic, revealing which high-fit companies are showing buying intent before they even fill out a form. This allows your outbound team to focus their efforts on accounts that are already warm, dramatically increasing efficiency and engagement rates. The recent acquisition by HubSpot validates its position as a core component of a modern B2B sales stack.